How AI Improves Returns from Display Advertising Quantcast is a technology company that specializes in collecting and analyzing data about internet audiences and providing insights into the behavior of internet users to advertisers and publishers. Quantcast offers a display platform and tools for understanding online audiences, measuring the effectiveness of digital marketing campaigns, and optimizing…
Email updates Google & Yahoo starting February 2024 Starting February 2024, significant changes will be implemented in the world of email marketing. In a new effort to make email communication safer and more organized, Google and Yahoo are introducing sweeping changes. What will change and what impact will this have on your email marketing? The…
The bridge between SEA and ChatGPT ChatGPT has been active for several months and is specifically designed for conversation and generating text responses. How can we integrate these functionalities into our SEA strategy? Find out in our article below. SEA and ChatGPT ChatGPT brings many advantages to the world of Search Engine Advertising. We now…
SEO and ChatGPT: A Powerful Combination How can we maximize the potential of ChatGPT to enhance our SEO efforts? Specifically, we’re interested in its application to copywriting, content optimization, and the implementation of Cialdini’s persuasion principles. The collaboration between SEO and ChatGPT Search Engine Optimization (SEO) involves optimizing a website or content to achieve better…
Top 10 trends within Affiliate Marketing Marketing, particularly affiliate marketing, is in a constantly evolving industry. In the twenty-first century, we are faced with the challenges of new trends, driven by technological advancements and changes in consumer behavior. Companies and marketers must stay one step ahead, sometimes even several steps, in order to compete and…
