Trendata: The Power of AI in Market Intelligence

Trendata: The Power of AI in Market Intelligence Today, we dive deeper into the practice with Trendata, an AI-driven platform for market intelligence. We’ll explore how Trendata uses AI to help businesses make smarter decisions and optimize their marketing strategies. Trendata: AI-Driven Market Intelligence Trendata continuously collects and analyzes vast datasets of online orientation behavior,…

ROAS vs POAS

ROAS vs POAS: What is the Best ROI Measurement for Your Business? In the online marketing world, the terms ROAS and POAS are well-known metrics. ROAS stands for Return on Advertising Spend, while POAS stands for Profit on Advertising Spend. Both metrics help marketers and advertisers measure the effectiveness of their advertising costs, but they…

Conversive has achieved a top 10 ranking as the Best Company in the Netherlands in the sector of small digital marketing agencies.

Conversive has achieved a top 10 ranking as the Best Company in the Netherlands in the sector of small digital marketing agencies. Almere, April 26, 2024 – Conversive, part of Linehub, has achieved a top 10 ranking as the Best Company in the Netherlands in the small Digital Marketing Agencies sector. This annual research by…

TikTok SEO

TikTok SEO: SEO on TikTok is Becoming Increasingly Important TikTok is increasingly being used as a search engine. In 2023, the platform boasts a staggering 1.5 billion users worldwide, a 16% increase from the previous year. More than half of young people (ages 18-24) now use TikTok as a search engine, and we’re also seeing…

Google Ads with AI – part 1

AI-driven Google Ads: Part 1 Google is, of course, no stranger to AI and uses machine learning in the advertising world. They leverage automation to help advertisers optimize their online presence and ad performance. This article highlights useful Google Ads AI features that can help you improve your results, better reach your audience, and expand…

How AI Improves Returns from Display Advertising

How AI Improves Returns from Display Advertising Quantcast is a technology company that specializes in collecting and analyzing data about internet audiences and providing insights into the behavior of internet users to advertisers and publishers. Quantcast offers a display platform and tools for understanding online audiences, measuring the effectiveness of digital marketing campaigns, and optimizing…

E-mail updates Google & Yahoo

Email updates Google & Yahoo starting February 2024 Starting February 2024, significant changes will be implemented in the world of email marketing. In a new effort to make email communication safer and more organized, Google and Yahoo are introducing sweeping changes. What will change and what impact will this have on your email marketing? The…